V.I.P. Expert and Founder


Joseph Rosenberg, PhD, Founder and President of V.I.P. Tours of New York, Architecture and Theatre Historian; lecturer, and NYC licensed tour guide.  In New York, Joe was in large part responsible for the landmark designations of 36 Broadway Theatres, including the New Amsterdam on 42nd Street.  As co-founder of “The Showpeople’s Committee to Save Radio City Music Hall,” Joe was responsible for the NYC landmark designation of Radio City Music Hall, thus saving it from demolition.   As a theatre historian, he lectured about New York Theatre and Motion Picture palaces for four years with actress Helen Hayes, was the first American lecturer to be invited to speak in Moscow during the early phases of Gorbachov’s glasnost era, and was a lecturer for Cunard during many Southampton to New York crossings of the legendary Queen Elizabeth 2 and, later, the Queen Mary 2. Joe is a long-time Board member of the League of Historic American Theatres, dedicated to the renovation and re-use of historic theatres throughout the U.S. and Canada.  Joe has planned many National Conferences over the years for both The League of Historic American Theatres and The Theatre Historical Society of America.  Joe was the Creator of “Discover Broadway”, the Official Tour of Broadway, sponsored by the League of American Theatres and Producers, Inc. (now the Broadway League), and was co-creator of an Art and Architecture Tour for Lincoln Center for the Performing Arts.    As co-founder and chairman of the New York City Historic Districts Council, Joe was in large part responsible for the NYC landmark designation of 10 NYC Historic Districts including SoHo, DUMBO, Park Slope, Fort Greene. Joe is a graduate of New York City’s prestigious Advanced Tour-Guide Enhancement Course.  In San Francisco, Joe was in large part responsible for San Francisco’s first two historic district designations.  He consulted with the San Francisco Landmarks Board following the devastation of several historic buildings and theatres during the 1989 Loma Prieta Earthquake.  In Los Angeles, Joe helped begin the early efforts to prevent the demolition of the Wiltern Theatre, one of Los Angeles’ grandest Art Deco Motion Picture Palaces, and helped plant the seeds for finding a future for our country’s largest remaining concentration of Motion Picture Palaces – along L.A.’s Broadway.  In the United Kingdom, Joe has been a consultant with the British Theatres Trust, created by the National Parliament to restore historic theatres throughout the UK, and with the British Cinema Theatre Association, mandated to save UK’s Motion Picture Palaces.  Joe received a PhD in Medical Biochemistry from the Fels Cancer Research Institute, jointly of the Medical Schools of Temple University and University of Pennsylvania.    It is Joe’s good fortune that a post-doctoral research fellowship, at the Albert Einstein College of Medicine, brought him to New York, a city which enabled and encouraged him to change his life focus.